01.
Introduction
Looking to sharpen your in-house team’s SEO skills? Our SEO training is designed to give your team the confidence and know how to make smarter decisions, improve site visibility, and drive real results. Whether you’re managing content, tech SEO, or reporting, we tailor each session to fit your business goals and current skill levels. We cut through the jargon, explain what really matters, and show your team how to take action right away.
With the ever changing landscape of search engines, having SEO expertise in-house means faster turnaround, better collaboration, and more control over your strategy. Plus, training helps avoid costly mistakes that could impact performance.
We combine real-world experience, practical examples, and hands-on exercises to make sure your team not only understands SEO but can apply it effectively. It’s about giving your business a long-term edge, without always relying on outside help.
Our SEO training helps in-house teams build confidence, make smarter decisions, and take control of their search strategy. It’s tailored, practical, and designed to deliver long-term results.
02.
SEO Training Deliverables
SEO Training Service
Our SEO training is built to give your in-house team a clear, practical understanding of search engine optimisation; from the foundations to the latest updates and trends. Whether your team is completely new to SEO or looking to sharpen their skills, we tailor the content to match your goals, industry, and experience level.
Each training package includes a fully customised PDF training deck, designed specifically for your business. This means your team won’t get generic advice, they’ll get actionable insights, examples relevant to your website, and best practices they can apply immediately.
Training sessions are delivered live (either virtually or in-person depending on your preference), and the format can be adjusted depending on how many sessions you’d like to run; perfect if you want to split beginner and advanced topics or train different departments separately. Sessions are interactive and hands-on, so your team can ask questions, work through real examples, and see how changes impact performance.
To make sure nothing goes unanswered, each training includes a dedicated Q&A session, where we dive into your specific challenges, questions, or technical issues. Whether it’s understanding crawl budgets, fixing on-page elements, or making sense of algorithm updates, we’re here to help your team feel confident and capable.
SEO moves fast, but with the right training, your team can stay ahead.
Key Deliverables

03.
Common SEO Training Questions
SEO training helps your team understand how search engines work and what actions lead to better visibility, traffic, and performance. It cuts through the guesswork, equipping your team with the knowledge to make smarter content, technical, and strategic decisions. Whether they manage content, development, or marketing, SEO training ensures everyone speaks the same language and works towards shared goals.
Without a solid understanding of SEO, it’s easy to miss key opportunities or worse, make changes that harm performance. With search constantly evolving, training also helps your team stay current and competitive.
Yes, at least a basic understanding of SEO is valuable for all new hires involved in content, web, or marketing work. It ensures consistency, avoids missteps, and brings them up to speed with how your business approaches organic search.
Even a short onboarding session can make a big difference in aligning goals and avoiding costly mistakes. If SEO is a key channel for your business, early training sets the tone for performance and collaboration from day one.
Absolutely. We offer more generalised SEO training sessions that cover core topics like keyword research, on-page optimisation, technical SEO, and content strategy. These sessions are ideal for mixed teams or businesses just getting started with SEO.
They can also be used as refreshers or to support departments like PR, development, or UX who influence search performance indirectly. We keep it practical, interactive, and easy to follow, no jargon, just useful guidance your whole team can understand and apply.
A solid approach is to run a full team training annually, with shorter refreshers or updates every 6–12 months. SEO moves quickly, search engine algorithms change, new features roll out, and best practices evolve.
Regular training keeps your team aligned, up to date, and confident in their decision making. If you’ve made major site changes or brought in new tools, it’s also a good time to revisit training so everyone knows how to adjust their work accordingly.
That depends on your role. If you’re overseeing a digital team or managing SEO performance, having a solid grasp of the basics; how rankings work, key metrics, and common pitfalls is essential.
You don’t need to become a technical expert, but understanding the strategy, language, and key levers of SEO helps you make better decisions and lead more effectively. If you’re hands-on with content or development, a deeper level is ideal so you can implement changes confidently and avoid common errors.
05.
Let’s talk about your project
Ready to find your OnePercents and start making a change to your business? Whether you’re looking for expert advice, a custom strategy, or just want to explore how we can help, we’d love to hear from you.
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06.
News

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